WSI and Glasgow Caledonian University Website Workshop

Email:
info@worldwiseweb.co.uk

Tel: 01436 821300
Fax:01436 821600

WEBSITE WORKSHOP

The Workshop

For most businesses their Website is their shop window on the world – an invitation to buy which is responsible for the all important first and lasting impressions that potential customers form about a company.

However the vast majority of firms fail to capitalise on their strengths because their Websites are either too complicated or dull to attract and keep the attention of visitors.

Our one day workshop can show how the use of a number of key factors including clear objectives, layout, user profiling and ease of use can be best applied to dramatically increase your Internet business.

Experience and research has proved that in less than a second most website visitors will form positive, negative or neutral impression of your site and therefore your company and products. Websites that achieve a positive impression are more likely to get business from that visitor.

The average visitor will take just a few seconds to decide to stay or leave your Website. Even if they decide to stay you have just a few more seconds to convince them that your Website has what they are looking for, and the average time spent viewing an interior page is just 45 seconds.

Using techniques based on experience and the latest scientific research on decision psychology from Glasgow Caledonian University this one-day workshop can transform and improve your company’s Internet experience.

By identifying your website’s unique selling point, enhancing consumer appeal and improving the targeting of potential customers we can help you turn website into a prize asset.